Archive for the ‘Work’ Category

Thoughts on IE 6

We pride ourselves on being an agency that delivers exceptional creative design for the online environment. We’ve been doing this for years; for some of the biggest brands around the world.

For all these years, our beautiful designs have been taken by our technical team and transposed into a language that web browsers can interpret in order to render these amazing designs to our users across all the different browsers and platforms.

And we’ve thoroughly enjoyed doing this. We’ve loved it – we still do. It’s what makes us all tick. Delivering these beautiful designs.

But the thing that has made us happiest recently is Microsoft’s objective of ridding the world of IE6. Hallelujah. Praise be to the browser god. Thank the Lord!

For so long this toad of a browser – this software abomination lurking around like a bad smell – has blighted our studio. It has put boundaries on our designers, limitations on our technical team, red faces on our PMs and testers. It has single-handedly put stress into our days and in some cases fragmented relationships in our teams. Screw you IE6!

But no more! Never again will we need to use the phrases ‘IE6 workaround’, ‘IE6 hack’, ‘graceful degrading in IE6′, ‘lack of support for PNG alpha-transparency’. We can go back to concentrating on our designs and writing proper HTML and CSS without that nagging thought in the back of our minds.

You’re history IE6. History!

Interactive Games for Young Crossrail

We’ve just produced two interactive games for Young Crossrail in collaboration with Rapport Group. Check out Digby the Digger or try our Pairs game.

Crossrail is a pioneering transport programme that will bring huge benefits to the people who live in London and South East England. Young Crossrail have launched an educational campaign aimed at schools affected by the Crossrail works. It is mainly promoting the theme of lorry traffic safety and construction site safety as traffic will increase and more construction sites will emerge as the work progresses. The aim is to make kids aware of these changes, as well as teaching them about the history of London transport.

Yet more fun, interactive games aimed at kids – we love this!

Times Spelling Bee iPhone app launches

We’re delighted to announce the launch of the Times Spelling Bee iPhone app – available here – http://bit.ly/bxsOMd. The app is based on the fun, interactive spelling games that can be found on the website we developed for Times Online [www.timesspellingbee.co.uk].

Screenshots taken from the game:

spelling_bee_app_02      spelling_bee_app_03

spelling_bee_app_05      spelling_bee_app_06

Maker Difference – Cockpit Arts

We launched a new campaign-based website for Cockpit Arts last week called Maker Difference.

Cockpit Arts is the UK’s only creative business incubator for designer-makers. Renowned for being a ‘hotbed of creative talent’ their studios are brimming with cutting edge fashion, jewellery and interior products.

As a registered charity they exist solely to nurture creative talent, from first beginnings through to international success. They house 165 designer-makers at their incubators in London all benefiting from affordable studio space, inclusive professional development support, one-to-one business mentoring and public selling opportunities.

Cockpit Arts is launching ‘Maker Difference’ a new campaign to raise awareness of, and encourage support for talented designer-makers.

The campaign comes to life on 12-14 June 2009 and 19-21 June 2009 when Cockpit Arts opens the doors to its renowned London studios, inviting the public inside. At these free summer ‘Open Studios’ events you can meet designers and see new trends in the making.

Lights, Camera, Action

We begun filiming parts for a new project this week. Our meeting room was converted to a fully functional studio compete with green screen. Jake one of our designers roped himself into being the hand model for the day. Great hands Jake.

I-D Media creates Interactive Guide for Times Digital Archive

Times Online tasked I-D Media with developing an Interactive Guide that demonstrates how to use the new digital archive, which contains over 20 million articles from the Times and the Sunday Times, dating back 200 years!  

With a target audience comprising a wide cross section of the public, The Flash 8 application has been designed for accessibility and ease of use, with graphic text boxes that reference Post-it® notes as a way to clearly differentiate between the TimesArchive engine and the Interactive Guide.

To use the archive, go to http://archive.timesonline.co.uk/tol/archive/  

aa