I-D Media London Blog » online campaign http://blog.i-dmedialondon.co.uk Just another WordPress weblog Fri, 09 Jul 2010 12:12:06 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 Play our Nintendo brain-training games online! http://blog.i-dmedialondon.co.uk/2008/06/play-our-nintendo-brain-training-games-online/ http://blog.i-dmedialondon.co.uk/2008/06/play-our-nintendo-brain-training-games-online/#comments Tue, 17 Jun 2008 15:50:00 +0000 Helena http://www.i-dmedialondon.co.uk/blog/?p=22 When TimesOnline approached us to create a series of highly playable online games to promote Sony’s Nintendo DS Lite brain training games to an adult demographic, we jumped at the chance. The result is a campaign on Times Online that sees a new game added every month. 

Says Dave McDougall, Creative Director at I-D Media, “the design and development challenge for us is to create highly playable games that draw on the principles of Dr Kawashima’s Brain Training™ series for the DS platform and that are deliverable in a browser”. 

Both challenging and fun, the games provide a quick hit for puzzle enthusiasts and with prizes to win, and leader boards to raise the stakes, who can blame them? 

Try them at www.timesonline.co.uk/surpriseyourself

Get more details about the project here

 

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